Digital Marketing Manager

Sales Operations

About Your Role:

As a Digital Marketing Manager you’ll be a crucial part of the growth and overall success of the IBON Infotech. You will join a motivated team who are responsible for managing the success of digital ad campaigns from start to finish; ensuring creative accuracy, campaign delivery, and performance. You will apply an analytical mindset and remain solutions-oriented while assisting top clients the financial industry and working in partnership to achieve their advertising goals. You will act as the primary point of contact for all post-sale related inquiries, both internally and externally, as you work with multiple stakeholders across the business.

Job Description:

Responsible for the delivery and performance of advertising campaigns across multiple formats, including display, native, custom content, direct response, and email Diligently monitor campaigns, proactively identify areas of opportunity or risk, and resolve potential discrepancies

Communicate directly with clients and provide first-class service in aching their campaign goals

Work closely with Ad Operations for flawless order implementation and technical troubleshooting

Run weekly meetings with sales reps to review metrics and provide optimization & upsell recommendations

Work with internal teams, including Sales Marketing and Research, to provide campaign wrap-up reports

Become highly familiar with our ad products and targeting capabilities

Skills:

2-3 years digital media and/or account management experience

Prior experience with Google Ad Manager or other ad servers

Familiarity with performance marketing a plus 

Familiarity with native and/or content campaign execution a plus

Excellent written and verbal communication, organizational and interpersonal skills

Able to manage multiple projects & campaigns with conflicting priorities in a deadline-driven environment

Must be a self-starter; able to work with minimal supervision to initiate and complete tasks

Able to communicate expertly internally and externally at all levels

Strong knowledge of Microsoft Excel and PowerPoint

Must be enthusiastic, friendly, and work well under pressure